Last year, a ragtag band of gents and ladies at Aptera Software set down the blade, adorning themselves with resplendent facial hair so moving that they were able to raise nearly $6,000 for Movember, a global charity fighting for the awareness and treatment of prostate cancer, testicular cancer, and men’s mental health issues.
They called themselves the MoStars, and they were awesome. Not simply because they each manned up and made the questionable choice to let Mother Nature strap a caterpillar across the middle of their face, but because of the support and nearly constant painful bro high-fives they enjoyed from the lovely people in their lives who helped them to reach their goal.
And this year, we’re doing it again.
Strap one on with me and the MoStars this November. Sure, it might start out all itchy and pervy. But before you can say Ernest Hemingway, your friends and loved ones will be inexplicably drawn to the aura of barber shops, worn leather-bound books, and various wood-smoked meats that will come to define your very presence.
To say nothing of the genuine hero cred you will attain for helping us Change the Face of Men’s Health. Again.
Waiting to launch a product until its “magical” moment goes against the concept of MVP, or minimum viable product, which has become so trendy in business over the past few years.Though there is wisdom in [Eric] Ries’s ideas, entrepreneurs need to be very careful in their interpretation of what a minimum viable product actually is. If you’re launching something in a space where there are a lot of people trying to do something similar—for example, a consumer product—then the bar for MVP should be ridiculously high.
These traditions can be challenged—why do we need to buy so many Christmas gifts? It’s tough to change traditions, though, because people are loathe to let go of what they’re used to. So present the change in tradition as an opportunity to do something awesome. In the case of Christmas gifts, we were going to save the money we would have spent on useless things they didn’t need … and use it for really fun experiences. We’ve gone to water parks or taken family vacations, as our holiday gift to the kids, instead of buying toys. The kids might miss the toys, but they love the experiences.
No Excuses: Minimalism with Kids [ Zen Habits ]
What did you call me?